Today we signed the contract for Somos Todos Marias! We made official our will and intention to create an impact business that was born to improve the lives of thousands (millions!) of female entrepreneurs in the beauty industry who live on the ghettos of large cities in Brazil (and in the world!).
We are preparing to obtain B Corp certification. In the CORPORATE PURPOSE section, we consider the economic, social, environmental, and legal short- and long-term effects of operations regarding active employees, suppliers, consumers, and community. What does that mean? The impact on people and the environment must be considered and must have the same weight as financial profitability. This does not mean that we do not have a clear and objective business vision and focus on financial sustainability!
I would like to give special thanks to my father-in-law, Homero Silva, for supporting me not only today, signing the articles of incorporation in my behalf, but for all these years encouraging me and believing in my ability to achieve. It is very meaningful for me to have him, a strong and sensitive man, being part of this beginning of Somos Toda Marias. Yes, it is a business created BY women and FOR women, but we need the partnership of MEN to carry out the social transformation we seek to live. Let's do this TOGETHER and together with YOU!
Signed MARIA Marina
